Strive CEO Matt Cole announces upcoming purchase of over 1,100 BTC

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Strive CEO Matt Cole announced that the company plans to purchase more than 1,100 BTC, expanding its Bitcoin treasury strategy. The acquisition would increase Strive’s direct exposure to Bitcoin and reinforce its positioning as a corporate holder. The move could provide additional institutional demand, although its near-term market impact will depend on the purchase’s timing, execution, and funding.

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