BlackRock Tells Investors to Put Bitcoin in Their Portfolios

BlackRock, the world’s largest asset manager, recommends a 1–2% Bitcoin allocation in diversified portfolios, saying it can enhance returns while keeping risk manageable. This public endorsement by a major institutional allocator increases Bitcoin’s legitimacy as a portfolio diversifier and could drive incremental institutional inflows. If adopted broadly by advisors and funds, the guidance is likely to add sustained demand and upward price pressure, though the magnitude depends on actual implementation scale.